It’s Time
For when you don't feel like you have enough time.
It’s 9:30.
But my display says 9:22.
Some might call me broken.
I’d say I’m selectively accurate.
I’m one of those sunrise clocks.
The kind that glows to wake you up gently.
But because she bought me on Temu, 9:22 automatically meant that there was something defective about me.
Yeah, somehow I was the problem.
It took her a few times to figure out she couldn’t just reset me.
She even tried to unplug me.
She even threw me against the wall!
Did she care at all how that might make me feel?
Nope.
I’m not trying to be annoying.
I display the time that I have been designed to display.
I am not broken.
I tick when I choose to tick.
That’s the whole point.
When she bought me, she was looking to keep up with the 5am hustlers.
She thought she had to work more to keep up with everything changing so fast these days.
She watched herself trying to meet every request as if being limitless was an expectation she had agreed to.
The pace kept rising.
The expectations kept stacking.
And so when I wouldn’t give her what she thought she wanted,
She finally got the lesson that only a “malfunctioning” clock that drives you mad can give.
She didn’t need more time.
She needed fewer things stealing it.
Was she living life taking into account that we don’t have control over the time we have?
How much life was she willing to trade trying to get it all done?
How had feeling busy become a craving?
What happened to saying no and finding time to rest?
The only sane move was to be more judicious about choosing what got her effort and what got dropped. To decide what mattered and let the rest fall without apology.
She did a bit of a priority prune:
What am I saying yes to out of habit?
What drains my momentum?
What really needs my attention now?
Can I get over my fear and do what needs to be done, right now?
She began eating more conscientiously.
Resting when she felt a pull to do so.
She began with intention, and through joy and fulfillment instead of validation and pressure.
Her relationship with time shifted because she shifted.
Look, I get it.
Some clocks out there have you hustling from 5 to 9 before your 9 to 5.
That’s great, it’s just not what I’m about.
I’m here to wake you up to how precious this one lifetime is.
Life happens in the moments between yesterday and tomorrow.
Yesterday is gone.
Tomorrow is not yet designed.
This moment right now is the only place that holds any power.
Use your time wisely.
Bringing the Reframe to Your Team
Most teams right now are stuck in a frame that change is hard and they’re already behind. My job is to show you that’s a frame problem, not a team problem.
The 9-Minute Reframe is a 90-minute experience that turns a room full of people playing it safe into a team that thinks boldly together. By the end, they have a tool they can use anytime they want to move faster than the moment.